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Trust No One

On sale

9th June 2022

Price: £10.99

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Selected: Paperback / ISBN-13: 9781529348019

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Deepfake technology can create video evidence of just about anything:

Hollywood superstar Margot Robbie in an orgy.
Chinese president Xi Jinping declaring nuclear war.
Basketball legend Michael Jordan winning the World Cup.

The only limit is the imagination.

In a time where fake news and disinformation is becoming harder and harder to identify, it is more essential than ever to understand the dark origins of deepfakes.

Journalist Michael Grothaus goes down the rabbit hole as he interviews the often morally dubious, yet incredibly skilled creators of this content. It’s a journey that opens a window into the communities transforming reality.

Challenging, enlightening and terrifying, Trust No One asks the question other people are too scared to: what happens when you can no longer believe your own eyes?

An alarming look at deepfakes’ Sunday Times

Michael Grothaus takes a hard look at the growth of deep fakes, examining cases that demonstrate the threats presented by morally dubious creators. From the personal to political, the impact of deep fakes is considered carefully by Grothaus, both on the victims and on society as a whole, creating an essential picture of a growing trend in disinformationEliot Higgins, founder of Bellingcat

Reviews

The Sunday Times
An alarming look at deepfakes.
The Sunday Times
A clear, readable rundown of how deepfakes are changing our world
Eliot Higgins, founder of Bellincat
Michael Grothaus takes a hard look at the growth of deep fakes, examining cases that demonstrate the threats presented by morally dubious creators. From the personal to political, the impact of deep fakes is considered carefully by Grothaus, both on the victims and on society as a whole, creating an essential picture of a growing trend in disinformation.
Reaction
The page-turner of a book stresses that deepfakes are a ticking timebomb and that we, the public, need to educate ourselves before we herald in a zero-trust society where seeing is no longer believing... If you're looking for a greater understanding of the wild world of deepfakes, how they are created, their benefits and harms as well as their stomach-churning implications; Trust No One is a great place to start.
Mail On Sunday
Thought-provoking . . . he interviews some shady characters and raises interesting questions
Peter Pomerantsev, The Guardian
Our relationship with visual representations of ourselves always runs along this axis of narcissism and dread: at once promising a defeat of death, but by arousing that desire only to disappoint it, crushingly reinforcing its inevitability. Our fascination with deepfakes strikes me as the latest iteration of this emotional rollercoaster, and it's one Grothaus captures very well.