'Ditum's prose is never overwrought, and she treats pop culture with a rare seriousness. She is right to do so. The women who came of age in the noughties are entering middle age, with all the agency that brings. The Woman in Me, Spears's memoir, published on Tuesday this week, with much-trailed revelations that include her mental decline following the height of her fame. Toxic, Ditum's reframing of an era, suggests that the uproar over Brand may have been just the beginning of a reckoning.'
'(a) pageturning exploration of a time when new technology and old misogyny collided and the concept of privacy collapsed.'
Living through the 00s, I never realised how casually cruel they were - how cruel we were - to famous women. Toxic is an incendiary page-turner that will make you reconsider the price of fame . . . and your opinion of Kim Kardashian. It's a Molotov cocktail hurled at the feet of celebrity culture
A necessary and incisive feminist reckoning with the noughties. Insightful, exhilarating - and horrifying. What were we thinking?
A bracing feminist appraisal of the pre #MeToo Noughties . . . explores how the media created a new and brutal environment in which the rules of engagement between celebrities, the press and public were changed
'Ditum's hotly anticipated book brilliantly captures the prevailing millennial mood of anti-nostalgia...a damn good thesis'
Ditum gets the tone right: critically engaged, well-researched, colourful without seeming exploitative... a serious book of reportage.... For readers interested in real celebrity journalism... get off the internet and into a bookshop and ask for Toxic.
Brilliant . . . made me realise how no one has pulled back and given an overall story to the last twenty years . . . It's clever because it makes me think about now