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Direct Marketing In A Week

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27th June 2014

Price: £7.99

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Selected: Digital (On physical carrier) / ISBN-13: 9781473601963

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Learn in a week, what the experts learn in a lifetime.

Sunday: Why use direct mail?
Monday: Building and maintaining your database
Tuesday: The components of direct mail
Wednesday: Creative approaches
Thursday: Physical campaigns
Friday: Digital campaigns
Saturday: Integration and follow-up