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Eveolution
On sale
13th June 2001
Price: £16.99
Genre
Health & Personal Development / Self-help & Personal Development / Advice On Careers & Achieving Success
Selected:
Paperback / ISBN-13: 9780786884414
190 million female consumers . . . $4.4 trillion in buying power . . . one book–the national bestseller now in paperback and newly revised–that tells you how to reach them.She knows business. She knows women. And she definitely knows better than anyone on Madison Avenue how to bring them together. Faith Popcorn, America’s leading trend forecaster, shows that no one can succeed in business or successfully start one without understanding how to market to women.
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