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A Type Primer

On sale

28th February 2011

Price: £30

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Selected: Paperback / ISBN-13: 9781856696449

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A bestselling practical introduction to typography, this book analyzes the basic principles and applications of type. In this revised and expanded edition, the author includes more on digital type, as well as new material on setting of type, choosing an appropriate typeface, and the use of color to reinforce typographic hierarchy. The section on grid systems has been strengthened with the addition of new explanatory diagrams. The book also includes a brief history of typography, numerous examples to illustrate the points raised, and a series of useful exercises to help readers put basic principles into practice. John Kane has set up an accompanying website with further information and exercises to be used in conjunction with the book. Engagingly written, this is an invaluable resource for all students of graphic design and typography.

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Reviews

SUSANNA HERRMANN - SOUTHERN UTAH UNIVERSITY
The information is visually interesting and easy to share with the class. The examples shown are relevant and helpful for students.