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An Ugly Truth
On sale
7th April 2022
Price: £10.99
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Paperback / ISBN-13: 9780349144061
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Reviews
Drawing on more than 1,000 hours of interviews with hundreds of Facebook associates, [Kang and Frenkel's] fly-on-the-wall exposé shows a company that often looks the other way . . . What marks this book out is how it gets under the corporate bonnet, using information from mostly disgruntled former Facebook staff to build a picture of astounding corporate arrogance and irresponsibility.
A comprehensive account . . . drawn from first-hand testimonies. Thoroughly engaging
Impeccably researched through interviews with the company's present and former employees, investors and even enemies, [An Ugly Truth] examines how the social network is used to spread disinformation and its role in the Cambridge Analytica scandal and Donald Trump's 2016 presidential victory.
A detailed dismantling of what happened at the highest levels of the company as it pursued a policy of deny, deflect and obfuscate.
Better sourced than all of its predecessors in the genre . . . makes for gripping as well as depressing reading. One of the book's striking revelations is that there is more anxiety inside the company than we realised. Many Facebook employees have been anguished, frustrated or angry about what their employer has been doing in its relentless quest for growth. Some have tried to alert their superiors to their concerns. But time and again the bad news hasn't persuaded those bosses because they didn't sync with the overriding imperative of endless corporate growth . . . The problem of Facebook is Zuckerberg. And the question posed by this splendid book is: what are we going to do about him?
An explosive new book
[Frenkel and Kang] have produced the ultimate takedown via careful, comprehensive interrogation of every major Facebook scandal. An Ugly Truth provides the kind of satisfaction you might get if you hired a private investigator to track a cheating spouse: it confirms your worst suspicions and then gives you all the dates and details you need to cut through the company's spin.
The definitive history of what has happened to the social network since its inception . . . a great read